IASA 2019 Annual Conference

In our daily work and life, various community groups, individuals and units, especially radio and television stations, produce a large number of photos, video recordings, video recordings and other audio-visual materials. And these audiovisual materials, as the first choice of all kinds of information carriers due to the character of real recording, vivid reflecting and specific image, has become an important part of modern library information resources for a long time. Based on the background data analysis of the collection development and opening platform of Shanghai Audio-Visual Archives, the construction of its official website and official WeChat official account, this paper expounds the innovative mode of collection opening and utilization, and studies the advantages and problems to be optimized of this innovative mode.